Who is Maqui Adrian?

I’ve had a pencil in my hand since I was a kid. In high school I lived immersed in my doodles and while growing up, I never stopped translating my ideas on paper.

I started studying architecture because I was fascinated about making my drawings and ideas come to life as physical projects. Being able to help my brother-in-law building his dream house from start to finish was a milestone for me.

During the pandemic, I decided to switch careers and transferred my design thinking skills to UX design. I loved how I could make impact much faster with shorter iterations in digital products!

In my last experience as a Product Designer at a leading EdTech SaaS company, I’m proud to have built solutions that helped thousands of teachers and students, alongside with growing adoption and engagement for the business.

Outside of work, you can find me indulging in my love for beautifully crafted stationery, planning my next trip, or singing Bossa Nova, all of which infuse my life with creativity and inspiration!

I’ve had a pencil in my hand since I was a kid. In high school I lived immersed in my doodles and while growing up, I never stopped translating my ideas on paper.

During the pandemic, I decided to switch careers and transferred my design thinking skills to UX design. I loved how I could make impact much faster with shorter iterations in digital products!

Outside of work, you can find me indulging in my love for beautifully crafted stationery, planning my next trip, or singing Bossa Nova, all of which infuse my life with creativity and inspiration!

My design principles

Design for scale

Designing products with scalability in mind means considering future growth and evolution within a visual and interactive ecosystem as a crucial quality attribute.

User + business in mind

Crafting solutions that prioritize both user needs and business objectives for optimal synergy and success.

Emotionally Intelligent Design

Prioritize understanding and catering to the emotional needs of users, creating experiences that evoke positive feelings and foster meaningful connections.

Data-Driven Design

Leveraging data insights from user research and analytics to shape design decisions.

What co-workers say about me

Jo Huang

Product Manager, Feedbackfruits

María consistently exhibits deep empathy for our partners and users, actively incorporating insights from customer and stakeholder research into her designs. She works extremely closely with me and engineers to design products that are not only valuable and usable, but also feasible. Moreover, she’s always open to feedback and strives to make sure it’s reflected in the design process. María also demonstrates a high level of growth mindset: she continuously improves in her product and domain knowledge, efficiency, and design outcomes.

Esther Schinkel

Head of design, Feedbackfruits

Maria excelled in closely collaborating and actively communicating with team members. Her ability to adjust to changing scopes and timelines on the go while maintaining a positive attitude was impressive. Even in times of high pressure, Maria had a knack for figuring out what was needed to maximize project success and consistently delivered outstanding results. Maria demonstrated a strong sense of ownership over her professional growth and development, constantly identifying skill gaps and proactively working to improve them.

Steffan Sluis

Software Developer, Feedbackfruits

María is a dedicated and passionate individual. She delivers designs that adhere to high professional standards. In our interactions as colleagues, we naturally sometimes disagreed on the right implementation for a particular design detail. I've never had any problems discussing the situation with María and finding a good way to ensure the optimal UI and UX while addressing technical concerns. María is able to represent the interests of her stakeholders accurately, confidently and professionally.

See complete reviews here

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